G-T-P to Launch FREE e-Bulletins
18/07/2008

G-T-P is launching two new e-bulletin services later this month, providing FREE industry insight and expert advice for both their Prepaid and Account Card divisions.

Prepaid Update, brought to you in partnership with Giftex Prepay, provides insight on a different area of the prepaid card industry each month, including all the latest trends and developments as well as specialist advice. The first issue will take a high-level look at everything involved in launching a successful Gift Card programme, including card design and packaging, in-store marketing, capitalising on all channels to market and measuring the success of your Gift Card scheme. In subsequent months as well as featuring topical issues, Prepaid Update will drill down into the detail on individual topics including the latest stats and forecasts for the future.

Account Card Update will look at the biggest challenges faced by companies with a b2b offering, including handling credit account openings, effectively managing a b2b customer base, cutting your b2b costs, preventing b2b card fraud and clever credit management.

If there is an issue or topic that you would like to see featured in forthcoming issues of either the Prepaid or Account Card Updates, or to subscribe to either e-bulletin, email us at enquiries@g-t-p.com